Infiniti halo new sports car 2016 "nissan luxury brand infiniti" to debut new sportscar by 2016 nissan infiniti new models cars new arrivals in nissan infiniti.
Infiniti to debut new sportscar by 2016
the as-yet-unamed sportscar is likely to employ range-extender or plug-in hybrid by 2016
Nissan's luxury brand infiniti will launch a halo sportscar in the next three years , using hybrid technology explored with the emerge-e and essence concepts. Consequently, the car is likely to use range-extender or plug-in hybrid technology, giving it a wide appeal to its likely audience: premium car customers in their late 20s, likely with just a single child and with a high degree of environmental awareness. with the majority of buyers expected to come from asia, the car is likely to be deigned around their tastes, too.
Infiniti is apparently charging up to launch a halo hybrid vehicle to draw more high-tech buyers to the brand.According to Auto Car, the Japanese-based automaker plans to debut a sports car in the next three years based on the hybrid technology explored with the Emerg-E (pictured) and Essence concepts.The UK-based auto source reports that the audience for the premium car will likely be customers in their late ’20s with one child who have a strong interest in the environment.Auto Car also reports that the sports car will likely be designed to appeal heavily to Asians as well, an emerging market segment that Nissan and Infiniti have been exploring with several concepts.“These customers are widely referred to as ‘little emperors’ —people who are used to getting what they want,” said Infiniti brand boss Andy Palmer, as reported by Auto Car. Palmer indicated that the Infiniti vehicle would be “like the Tesla sports car option, but with more flexibility in terms of range,” reports Auto Car.The Emerge-E features a 1.2-liter gasoline engine and two electric motors with a combined power output of 402bhp.The Essence’s hybrid is equipped with a 3.7-liter V6 paired with an electric motor that can produce a total of up to 592bhp.Although Palmer ruled out the idea of using the GTR as a model for the new Infiniti sports car considering its targeted audience, the Nissan supercar definitely serves as a great example of the potential of a high-performance hybrid under the carmaker’s luxury badge.If positioned right, an Infiniti with the kind of technology featured in the Emerge-E and Essence concepts could wind up having a huge cult following of its own.
Infiniti's top brass are pushing ahead with plans to launch a new top-end sports car to act as a halo model for Nissan's upmarket division, MSN Cars can reveal. In interviews at the recent 2013 Geneva Motor Show, senior executives told us that Infiniti is "actively" working on a project to launch a new range-topper to crown its range of saloons and crossovers. And it seems likely that Infiniti will tap into the expertise of its Formula One partner Red Bull Racing, the reining world champions.
AutoCarUK reports that Infiniti has supposedly confirmed to be launching an all-new hybrid halo sports car within the next three years featuring tech from the Emerg-e and Essence concepts. That means that either a range-extending EV or plug-in hybrid setup will be available, allowing for a greater appeal to the intended audience.Infiniti’s brand chief Andy Palmer spoke to AutoCarUK on the matter and really emphasized Infiniti’s interest to beeline it directly to the Gen Y-ers in their later 20s “with jsut a single child and with a high degree of environmental awareness.”He even likened their new plan to being a “Tesla sports car option, but with more flexibility in terms of range.” That of course implies the range-extender setup, which in the Emerg-e concept utilized a Lotus-sourced 1.2L four-pot mated to two electric motors, for a grand total of 402hp. The other hybrid setup used Infiniti’s ubiquitous 3.7L VQ V6 paired with an electric motor, capable of an output of up to 592hp. And to those hoping for a hybridized version of the Nissan GT-R’s mill will be disappointed to know that Palmer said it was “not suitable for Infiniti.” In what fashion?“There are all sorts of issues, especially around NVH [noise, vibration and harshness]. Our target customers are not people who compromise, so we need to ensure we deliver the best of everything,” Palmer said. A halo car represents a bold move for the Japanese luxury performance automaker, though it is crucial to the brand’s future sales prospects. And as we all know, a halo car does provide quite a bit in the way of inspiration for a brand’s bread and butter models. That said, it will be interesting to see what Infiniti has planned.
Infiniti may be planning an environmentally friendly halo sports car, Autocar reports, and we could see it as early as 2016. The car will take on a different character than that of the 545-hp Nissan GT-R, and if such an Infiniti actually makes it to production, we’re eager to see how much of the car’s design is inspired by the Essence and Emerg-E concepts. The Infiniti halo sports car is expected to use a range extender or simply function as a plug-in hybrid, while still wearing sheetmetal catering to the tastes of young, affluent buyers in Asia. As with halo sports cars from other brands, Infiniti’s Andy Palmer sees a stylish sports car as a way to drive awareness for the brand. The Lexus LFA may not have directly made any money for Toyota, but the $400,000 exotic may have helped remind people that Lexus is about more than just comfortable and isolated luxury cars.
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